Outseta vs. Kajabi

Compare features, pricing, and flexibility to find the right platform for your course or membership business.

QUICK COMPARISON

Kajabi offers an out-of-the-box approach to help creators sell course and digital products, while Outseta is built to give creators full design control to sell courses and other digital products on their own website using tools like Webflow or Framer.

Outseta also offers CRM, email, and support tools to support the day-to-day operation of a creator business.

Why choose Outseta over Kajabi?

Kajabi works well for creators who want to build their business inside one platform. Outseta gives you more freedom to build your website or app the way you want, while also handling the business tools behind it.

Feature	Outseta	Kajabi
Best for	Designing premium course experiences and membership sites	Creators, coaches, and course businesses
Website	Integrates with your existing website or app	Built-in website builder
Courses	Full design control over your course experience	Built-in course platform
Memberships	Individual and group based memberships	Individual memberships only
CRM	Built-in CRM	Built-in customer management
Email marketing	Built-in	Built-in
Payments	Subscriptions and one-time payments via Stripe	Built-in checkout and payments
Customer support	Help desk, live chat, and knowledge base	No dedicated help desk

1 - Keep control of your website

Keep using Webflow, Framer, WordPress, or your own custom site while Outseta handles, payments, protected content, CRM, email, and support.

2 - Manage more with fewer tools

Outseta brings authentication, billing, CRM, email marketing, and customer support into one platform, so you have fewer separate tools to manage.

3 - Build beyond courses

Outseta also works for SaaS products, membership sites, communities, directories, and other gated websites where you want more control over the customer experience.

Outseta is your all-in-one membership platform

Outseta brings payments, CRM, email, authentication, and customer support together in one platform.

Payments - Sell the way you want

Outseta helps you start selling in minutes. Accept subscriptions, one-time payments, free trials, and team plans with Stripe.

• Subscriptions and one-time products
• Free trials and flexible pricing
• Team billing and add-ons
• Stripe-powered checkout

CRM - Know every member

Keep customer data, billing details, and activity in one place. Outseta makes it easier to understand your members and manage relationships.

• Centralized member records
• Custom properties
• Segmentation and filters
• Billing history and account details

Email - Email is already built in

Send marketing emails, transactional messages, and product emails from the same platform you use to run your business.

• Marketing and broadcast emails
• Transactional and product emails
• Automated email sequences
• Audience-based targeting

Help Desk - Support members in the same place

Manage tickets, live chat, and help content without adding another support tool to your stack.

• Shared support inbox
• Support tickets and chat
• Saved replies and workflows
• Knowledge base and help content

Authentication - Turn your site into a membership site

Add login, protected content, and member access controls to the website you already use. You stay in control of the full customer experience.

• Email / password, Goolge, or Magic Link logins
• Protected pages and gated content
• Plan-based access control
• Self-service member portal

Frequently asked questions

What is the difference between Outseta and Kajabi?

Kajabi gives creators one platform to build websites, courses, communities, landing pages, email campaigns, and checkout. Outseta takes a different approach. You keep the website or app you want, while Outseta handles authentication, payments, CRM, email, and customer support behind it.

Which is better for online courses, Outseta or Kajabi?

Kajabi is the better fit if you want a ready-made course platform with course creation and delivery built in. Outseta is better if you want more control over how your course looks and works. You can build your course with Webflow, Framer, Squarespace, custom code, or another frontend while Outseta handles student signups, payments, access, CRM, email, and support.

Check out Outseta's online video course template for Webflow—you can clone this site as a starting point.

You can also find examples of premium course sites built with Outseta in our customer course showcase.

Is Outseta cheaper than Kajabi?

Outseta has a lower starting subscription price. Outseta's Founder plan starts at $47 per month, or $37 per month when billed yearly, plus a 2% transaction fee. Kajabi's Basic plan is $179 per month, or $143 per month when billed yearly. Your total cost will also depend on payment volume and the tools you need.

Can I keep my current website and Stripe account with Outseta?

Yes. Outseta works as the business backend for your existing website or app, so you can keep using Webflow, Framer, WordPress, or another frontend. Outseta connects directly with Stripe for payments, while your member data, billing, email, and support tools stay connected inside Outseta.

Can I migrate from Kajabi to Outseta?

Yes. Outseta offers managed migrations and can import customer records, account data, and subscription details. The payment migration depends on how you currently process payments.

If you use Kajabi Payments, customers will need to enter their payment information again—if you're processing payments with Stripe, your customers can continue being charged on their current payment methods without interruption.

Outseta provides a free data migrations.

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